Our mission
Giving Cambodian handicrafts a new dimension.
An incubator where ancestral know-how meets contemporary design — built to create lasting social, economic and environmental impact.
The vision
“We act with audacity and authenticity to give Cambodian handicrafts a new dimension.”
To create the first Cambodian handicraft center that incubates local artisans, mixing traditional knowledge with contemporary design to showcase Cambodian’ talents to local and international visitors and to transmit these know-how over time while having a sustainable social, economic, and environmental impact.
What we stand for
Six values at the core.
The principles that guide every decision at the center — from the artisans we incubate to the products that leave the showroom.
HUMANS MEANINGFUL
A team of individuals who share a passion for seeing the handmade sector in Cambodia get its due.
RESPONSIBLE SUSTAINABLE
We stand to become a model of social, economic & environment best practices. We are committed to target excellence.
DESIGN STORY-TELLING
We put design in the center of our what we do to create unique products that are imbued with an essence and a story.
PRESERVATION TRANSMISSION
The desire to empower artisans by placing them in the center of the scene; so that they transmit and acquire new knowledge beyond technical ones.
SUPPORT EMPOWER
To inspire action that will benefit the craft communities. Providing access to knowledge, resources, and networks that empower and impact entrepreneurs.
Three pillars
Transmit. Enhance. Empower.
An educational mission, an artistic approach, and a social and economic impact — together they define the incubation model.
TRANSMIT
An educational and cultural mission.
Highlight Cambodian culture and artisans’ talents beyond national borders. Inspire and encourage the young generation to perpetuate this ancestral know-how. We hope to stimulate their desire to work in this field and allow this know-how to continue over time.
ENHANCE
A unique and innovative artistic approach.
Combine contemporary designs with traditional know-how to create unique, desirable high-end products with high value-added. Reinforce collaborations will help to foster Cambodian artisans’ creativity. We believe in making captivated design as a catalyst for powerful, purposeful changes.
EMPOWER
A social and economic impact.
Create a tangible impact toward artisans and local communities and provide them with regular revenues and social advantages. Develop artisan’s core skills and allow incubated artisans to become autonomous and financially independent offering them “customized services” accordingly to their own abilities, needs and ambitions.
A model of social, economic & environmental best practices — committed to target excellence.